Gastrozone increased margins by 10% with automated pricing
Gastrozone is a leading provider of professional gastronomy equipment with over 17 years of experience serving Central and Eastern Europe. Operating across more than five countries, Gastrozone offers an extensive catalog of over 15,000 premium products, ranging from glassware, porcelain, and cutlery to advanced buffet systems, electrical appliances, and sanitation equipment. Gastrozone caters both to hospitality businesses and households.
With such a vast product range, Gastrozone faced a common challenge: how to find the right price for each product. They ran a few manual pricing experiments by raising prices across the board. While some increases worked well, others did not. The process was slow, inconsistent, and highly manual.
Jakub Kocourek and his team implemented Disivo’s autopricing models to optimize pricing on a product-by-product basis. Disivo’s automation took over the heavy lifting - running thousands of pricing experiments within predefined constraints and margin targets. The results speak for themselves.
