How Factcool Manages to Optimize 250,000 Products Across 26 Markets

Factcool was founded in 2015 and quickly became one of Europe’s leading online fashion retailers.

With a portfolio of over 1,000 brands, 250,000 products, and operations in 26 markets, Factcool manages an impressive 6 million price points.

"We needed a solution to effectively manage our entire portfolio of 250,000 products across 26 markets. Disivo not only delivered that but also provided us with 100% transparency in our pricing."

Štěpánka Vílová
Chief Commercial Officer
Factcool

15% profit increase

Achieved through Disivo’s smart margin control.

25% revenue increase

Delivered by optimization of discount strategies.

Obstacles Faced Before Disivo

  • Their extensive portfolio was poorly managed due to the lack of a smart pricing tool, resulting in a "pricing black box."
  • Price adjustments were applied uniformly as flat increase or decrease across the entire portfolio.
  • Managing sales discounts and promotions was highly time-consuming and inflexible.

Disivo transformed pricing operations

  • Achieved 100% control over pricing and product management, eliminating the need for additional hires.
  • Empowered Factcool to quickly adjust prices across multiple categories and markets.
  • Delivered complete transparency with intuitive dashboards and comprehensive overviews.
  • Streamlined the management of sales discounts and promotions across all countries.

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