{"id":5589,"date":"2020-11-23T10:37:45","date_gmt":"2020-11-23T09:37:45","guid":{"rendered":"https:\/\/www.disivo.cz\/?p=5589"},"modified":"2021-02-12T10:00:28","modified_gmt":"2021-02-12T09:00:28","slug":"podcast-o-dynamickem-pricingu-a-ctvrtem-pe-s-petrem-blahou","status":"publish","type":"post","link":"https:\/\/www.disivo.com\/cs\/2020\/11\/23\/podcast-o-dynamickem-pricingu-a-ctvrtem-pe-s-petrem-blahou\/","title":{"rendered":"Podcast: O dynamick\u00e9m pricingu a \u010dtvrt\u00e9m P\u00e9 s Petrem Bl\u00e1hou"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5589\" class=\"elementor elementor-5589\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ab6cb14 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ab6cb14\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a00247c\" data-id=\"a00247c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-37f8f27 elementor-widget elementor-widget-image\" data-id=\"37f8f27\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"536\" src=\"\/wp-content\/uploads\/2020\/11\/10-audiro-1024x536.png\" class=\"attachment-large size-large\" alt=\"O dynamick\u00e9m pricingu a \u010dtvrt\u00e9m P\u00e9 s Petrem Bl\u00e1hou\" decoding=\"async\" loading=\"lazy\" srcset=\"\/wp-content\/uploads\/2020\/11\/10-audiro-1024x536.png 1024w, \/wp-content\/uploads\/2020\/11\/10-audiro-300x157.png 300w, \/wp-content\/uploads\/2020\/11\/10-audiro-768x402.png 768w, \/wp-content\/uploads\/2020\/11\/10-audiro.png 1201w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0bc7d9 elementor-widget elementor-widget-text-editor\" data-id=\"c0bc7d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>\u00a0<\/p><p>N\u00e1\u0161 CEO Petr byl\u00a0vyzpov\u00edd\u00e1n\u00a0v r\u00e1mci B2B podcastu AUDIRO a \u0159e\u010d byla nejen o tom, co si p\u0159edstavit pod dynamick\u00fdm pricingem, ale tak\u00e9 nap\u0159. kde d\u011blaj\u00ed e-shopy v oblasti cenotvorby chyby a kde za\u0159adit pricing z pohledu marketingov\u00e9 strategie. Petr tak\u00e9 p\u0159edstav\u00ed konkr\u00e9tn\u00ed modely, kter\u00e9 pr\u016fm\u011brn\u011b zvy\u0161uj\u00ed mar\u017ei o 5-10% a vysv\u011btl\u00ed pro koho jsou vhodn\u00e9. A v neposledn\u00ed \u0159ad\u011b se tak\u00e9 pod\u011bl\u00ed o sv\u00e9 zku\u0161enosti se z\u00edsk\u00e1n\u00edm investice, skryt\u00e9m potenci\u00e1lu \u010dtvrt\u00e9ho P\u00e9 i pl\u00e1nech na budouc\u00ed expanzi. P\u0159ejeme p\u0159\u00edjemn\u00fd poslech.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8650b7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8650b7c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b69d4fe\" data-id=\"b69d4fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be884b1 elementor-widget elementor-widget-html\" data-id=\"be884b1\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div id=\"buzzsprout-player-6394996\"><\/div>\n<script src=\"https:\/\/www.buzzsprout.com\/935989\/6394996-10-o-dynamickem-pricingu-a-ctvrtem-pe-s-petrem-blahou.js?container_id=buzzsprout-player-6394996&player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bebe740 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bebe740\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ecde4cf\" data-id=\"ecde4cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e3f71b elementor-widget elementor-widget-text-editor\" data-id=\"8e3f71b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\tCel\u00fd rozhovor si m\u016f\u017eete poslechnout tak\u00e9 na Apple podcasts nebo Spotify. Dejte n\u00e1m v\u011bd\u011bt jak se V\u00e1m epizoda l\u00edbila a nezapome\u0148t\u011b se na n\u00e1s\u00a0obr\u00e1tit, pokud c\u00edt\u00edte, \u017ee na Va\u0161em pricingu je t\u0159eba n\u011bco zm\u011bnite\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffb48f2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffb48f2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a42581b\" data-id=\"a42581b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-305134d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"305134d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-07bbab2\" data-id=\"07bbab2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b1911c elementor-widget elementor-widget-image\" data-id=\"1b1911c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/open.spotify.com\/show\/1c3wttgAbVBKRYI7IneVY2\">\n\t\t\t\t\t\t\t<img width=\"300\" height=\"110\" src=\"\/wp-content\/uploads\/2020\/11\/spotify-300x110.png\" class=\"attachment-medium size-medium\" alt=\"Audiro podcast\" decoding=\"async\" loading=\"lazy\" srcset=\"\/wp-content\/uploads\/2020\/11\/spotify-300x110.png 300w, \/wp-content\/uploads\/2020\/11\/spotify.png 512w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fa6e739\" data-id=\"fa6e739\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03ecf41 elementor-widget elementor-widget-image\" data-id=\"03ecf41\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/audiro-b2b-podcast-o-inovac%C3%ADch-v-pr\u016fmyslu-zam\u011b\u0159en\u00fd\/id1503193207?ign-mpt=uo%3D4\">\n\t\t\t\t\t\t\t<img width=\"300\" height=\"110\" src=\"\/wp-content\/uploads\/2020\/11\/apple_podcast-300x110.png\" class=\"attachment-medium size-medium\" alt=\"AUDIRO podcast\" decoding=\"async\" loading=\"lazy\" srcset=\"\/wp-content\/uploads\/2020\/11\/apple_podcast-300x110.png 300w, \/wp-content\/uploads\/2020\/11\/apple_podcast-450x167.png 450w, \/wp-content\/uploads\/2020\/11\/apple_podcast.png 455w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>N\u00e1\u0161 CEO Petr byl&nbsp;vyzpov\u00edd\u00e1n&nbsp;v r\u00e1mci B2B podcastu AUDIRO a \u0159e\u010d byla nejen o tom, co si p\u0159edstavit pod dynamick\u00fdm pricingem, ale tak\u00e9 nap\u0159. kde d\u011blaj\u00ed e-shopy v oblasti cenotvorby chyby a kde za\u0159adit pricing z pohledu marketingov\u00e9 strategie. Petr tak\u00e9 p\u0159edstav\u00ed konkr\u00e9tn\u00ed modely, kter\u00e9 pr\u016fm\u011brn\u011b zvy\u0161uj\u00ed mar\u017ei o 5-10% a vysv\u011btl\u00ed pro koho jsou vhodn\u00e9. [&hellip;]<\/p>","protected":false},"author":1,"featured_media":5753,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/posts\/5589"}],"collection":[{"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/comments?post=5589"}],"version-history":[{"count":20,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/posts\/5589\/revisions"}],"predecessor-version":[{"id":5754,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/posts\/5589\/revisions\/5754"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/media\/5753"}],"wp:attachment":[{"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/media?parent=5589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/categories?post=5589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.disivo.com\/cs\/wp-json\/wp\/v2\/tags?post=5589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}